Do the following situations sound familiar? Are you an entrepreneur, business owner, marketing strategist or C-level executive?  If so, they probably do. * Looking for funding for your start-up. * Wondering if you can expand your current business into new market segments. * Writing...

What’s the next big thing in IT? Many companies would love to know if what’s big now will continue – Cloud, Mobile, Social Networking, Big Data? The market research companies and analysts who follow this industry may or may not always be right, but they probably...

U.S. health care expenditures continue to rise and are expected to soar to $5.55 trillion in 2025. This statistic from Plunkett Research is certainly very useful for identifying the scope of a problem we are all somewhat familiar with. However, if you’re an entrepreneur with a...

The Biotech industry was forecast to reach $108.9 billion over the five years to 2018. It continues to grow especially in med tech. While a brief snippet of data like this is often something you may well know, our sources allow us to dig more deeply into market and industry data to...

Clean energy investments continue to highlight interest in smart cities and the need for reliability and affordability in technologies. For many start-ups or established companies in this industry they know they are “doing good” for the world while hoping to become...

Really savvy people involved in marketing, communications, advertising, PR and related industries are aware that market research can help to develop campaigns and materials with a strong strategic focus. It can make sure that the larger business development and marketing goals are...

While Bancroft Information Services chooses to market itself more aggressively to certain market segments, we’ve also spent time over the years working for clients involved in a number of diverse industries such as: Banking, Finance  &  Consulting – Salary searches,...